Tools
PPC & Market Intelligence
Every tool here is built for working PPC practitioners — media buyers, Amazon sellers, DSP traders, and performance marketers who need fast, reliable answers without logging into another platform. From bid math and breakeven analysis to demographic targeting intelligence and campaign pacing, the full set covers the calculations and benchmarks that come up in day-to-day campaign management.
No signup required and no usage limits. The calculators run entirely in your browser, so your campaign data never leaves your device. Use the bid calculator to set initial CPCs, the breakeven tool to establish your ACoS ceiling before launching, and the KPI benchmark tool to calibrate expectations by platform and vertical. The pacing tool helps you avoid end-of-month budget cliffs, while regression analysis lets you quantify the relationship between spend and revenue for any channel. By DataBridge Advisory.
Calculator
The all-purpose ad calculator. Scientific calculator, 15 PPC formula shortcuts, and a glossary of 50 advertising calculations — one tool for every number in your workflow.
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Keyword Research Tool
Generate 100+ keyword variations with match types, negative keywords, and intent classification.
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Creative Quality Scorer
Score your programmatic ad creative against a six-category IAB-grounded rubric. Upload or describe — get a letter grade, category breakdown, and actionable findings in seconds.
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Character & Word Counter
Count characters and words against platform ad copy limits. Covers Google, Amazon, Meta, LinkedIn, The Trade Desk, and more — with a live limit bar per format.
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Ad Translator
Translate ad copy into Spanish, Portuguese, Chinese, Japanese, or French with proper advertising context — not word-for-word. Preserves persuasive intent and adapts cultural references.
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Landing Page Scorer
Score any landing page against a seven-category CRO rubric — headline, CTA, trust signals, message match, mobile readiness, and conversion architecture. Get a letter grade before driving paid traffic.
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KPI Benchmark Tool
Compare your CTR, CVR, CPC, ROAS, and ACoS against industry benchmarks by platform and category.
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Regression Analysis
Simple and multiple linear regression. Upload CSV or enter data manually. Plain English or PhD-level statistical output.
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Market Heatmap Radar
Visualize stock momentum, sector performance, and unusual movement. Heatmap, radar, and table views with glowing gain/loss indicators.
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Demographic Ad Intelligence
Layer US Census Bureau 2024 data with ad modeling. Score every state by CPC inflation, conversion propensity, and buyer power.
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Campaign Pacing Tool
Track daily spend targets and pacing status. Export full reports to CSV for Google Sheets or Excel.
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Calculators
Ad & Bid Calculators
Quick calculations for bids, margins, ROAS, CPM, and breakeven analysis.
Calculator
The all-purpose ad calculator. Scientific calculator, 15 PPC formula shortcuts, and a glossary of 50 advertising calculations — one tool for every number in your workflow.
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Target CPC & Bid Calculator
Calculate your max base CPC bid with placement, device, and keyword type modifiers for Amazon and Google.
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Breakeven ROI Calculator
Find breakeven ACoS and ROAS for Amazon VC, SC, Google Ads, or custom marketplaces with full cost breakdown.
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ROAS Calculator
Calculate actual ROAS and ACoS, or find the maximum spend to hit a target ROAS.
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CPM Calculator
Calculate CPM, total cost, or impressions for Display, YouTube, Amazon DSP, and programmatic.
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